Friday, July 13, 2012

The Key To NOT Failing in Network Marketing

Which method do you think is more successful when building a business - to promote the product you are trying to sell, or to promote the benefits of the product and what a person will achieve by purchasing it?

If you chose the second option, you are correct. Nobody buys a cleaning product because they like the name or the packaging. They like the cleaning product because of the results it gives. Example: An eco-friendly dishwashing detergent. People don't buy it for the name, or the packaging. They will buy this product because it cleans the dirty plates in their dishwasher, it doesn't leave spots on their glasses or flatware, and it doesn't fill the air in their home with harmful chemicals. Now THOSE are reasons to buy that product.

So, how do you apply this principle in your network marketing business? Well, first you have to realize that what you're selling is not the product, the business opportunity or the compensation plan.

I bet you are baffled by that last statement. I can almost hear the thoughts in your head - what else is there to sell? That's what network marketing is!

EXACTLY.

EVERYONE in network marketing is trying to sell the EXACT same thing - a fantastic product, the business opportunity of a lifetime, a compensation plan that is the best in the business. So, how do you separate yourself from the masses, stand out from the crowd, and position yourself as a leader in the network marketing industry?

You sell YOURSELF.

"Come again, Denise?" You think to yourself.

That's right. YOU SELL YOURSELF.

What does everyone really want in this business? Well, think about why you joined. Did you love the product? No, I bet it was more like you wanted to make money. You wanted to work from home. You wanted to be your own boss. You wanted to set your own hours.

So, how do you help someone achieve those goals? By helping someone solve a problem (make more money) or reach a goal (become self-employed). By letting them know you know how to do that for them. By letting them know how to build this business, and that you will help them every step of the way. You do NOT talk about your own business. You talk about network marketing in general and what it REALLY takes to succeed.

For the people who have never been a part of this industry before, this is extremely important. You cannot sign people up under you in your business and then leave them on their own to figure out how to be successful. You must train and mentor them. These people, who have been left to fend for themselves in this business, are the reason the failure rate is so high in network marketing and also why the reputation of the business has been so sullied.

For the people who are already in network marketing and are failing because nobody is training and mentoring them, you must become that expert for them. Teach them what YOU know about how to be successful. Let them apply it to their own business. The added benefit of this is, once your new protégés realize you know what you are doing, the transition for them to join you in your business is much easier.

How do you become the expert and a leader? Hopefully what I am teaching you with my articles and blog posts are helping. Look for and learn from other teachings on promoting network marketing properly and in a respectable business manner in addition to my own material. Also, you must know your own network marketing company's policies and systems inside out.

Once you realize that you are selling yourself and your expertise in network marketing, you cannot fail.



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Taking Your MLM Business Online

You've probably heard the saying "the more things change the more they stay the same". I entered the game (network marketing) just as the internet was ramping up, about the same time you didn't need to be a bodybuilder to hold a cell phone to your ear (remember the bricks of past years?). We were essentially told to write that proverbial names list (you've heard it - by 21 you know 2000 people... ) and start calling - did that ever work?

Not knowing much about the industry we simply used the products we purchased monthly and attended every training we could. We were lucky, we benefited from the products our company of choice produced so personal consumption was never an issue.

Like so many people we got no's pretty well everywhere we turned but with sheer persistence eventually found and trained some great people and our business took off.

Fast forward 10 years it's time to bring our MLM business online - why you may ask. Simple, while the essence of network marketing is the same, marketing methods evolve and change over time. One of the hallmarks of the 21st century is "You Inc", or personal branding.

Thanks to the internet I've developed what I call a hybrid model, using the best offline MLM business strategies with online strategies. This means real approaches where I can send people to a web based presentation or do a one on one presentation if local, and attraction marketing through social media and content marketing to extend my reach.

Online is definitely a learned skill which for me at least has and is taking time but is absolutely worth it. "Brand you" will get you so far offline, and we have built teams in numerous countries just to prove the point, but online you're only limited by your belief in yourself and the effort you put in.

Key lessons from my journey so far:

  • Pick the right guru (s) to follow

  • Throw some money at quality training, it speeds up the learning curve enormously

  • Invest in personal growth on a daily basis. Network marketing / internet marketing is often called a personal growth course wrapped in a compensation plan - your income grows as you grow

  • Have an advertising budget

  • Find your voice - don't give your voice to someone else. Sure you can outsource your content (assuming content marketing is part of your strategy) to oDesk and the like, but rolling up your sleeves and creating your own content gives you authenticity

  • Be patient - it takes time but it does take

  • Have a daily plan of action - social marketing can drain your time. Never forget it's only part of the answer, you still need to daily prospect

  • Find a company to align yourself with that supports online marketing as part of the mix

  • Don't be afraid to look outside your company for the training you need

  • Persistence - stick with it. Seriously, if there is one skill that trumps all others this has to be it



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Methods To Profit In Your MLM Your Very First Month

Ok you're signed up and ready to go, excited and ready to start building your business. You now need to decide what you will need to profit in your first 30 days.

There are two ways to generate revenue in Network Marketing they're:

Retail and Recruiting

There are many steps involved in each of these actions. We are going to focus thought on what you have to do to generate profit immediately.

#1) Retail

When you seen the opportunity, there was something that clicked and made you believe that you could build a business with what they had to offer.

Regardless if it was the items, compensation plan or just the culture, you felt that you could share this and possibly help change others lives just like you changed yours.

Having said that, your belief, passion and enthusiasm are essential. There are a few things you will need to think about before you run off to show and tell others about your products or business plan.

A. Who desires what you have to offer?

B. What purpose does it serve?

C. Why do they want or need it?

D. Why should they buy or join you?

As convinced as we often are about our product and how every person could benefit from them, you nevertheless want to think about the demands of one's prospective buyers and how their quality of life will change simply because of obtaining this item.

In an effort to retail as many goods as possible, you might have to start the sales process, that is:

A. Build a rapport with your possible consumer

B. Ask questions to make a need

C. Listen intently

D. Share how your item will solve their problem

E. Get the commitment and Seal the deal

The more conversational are with your prospects without trying to "push" the sale on them, the more you'll come across as a friend, helper, closing themselves on the goods just by asking them the proper questions and allowing them the freedom to speak and share with you exactly what their needs and wants are that you simply can sell them on!

#2) Recruiting

To create leverage in your business is in building a team of people who duplicate your efforts, by escalating the volume and income of your organization. This is the most feared aspect with the business because we often associate our "new recruits" with family and buddies that we assume are going to dodge us in the next family or members gathering.

Recruiting can essentially be the most thrilling element with the business venture, by simply "adjusting your mindset" and help other recruits to do the same. Although you might have private numbers and targets you wish to meet, so that you may earn a good paycheck, recruiting shouldn't just be viewed as a payday. It's in fact a chance to influence and change someone's life, while opening a door for them to find Freedom plus an entire new way of living.

There's so much more to joining a Network Advertising and marketing business than creating funds. Naturally that's an important part of why men and women join, but there are actually also the benefits of connecting with good people, enhancing your personal development and understanding your strengths and weaknesses. There are actually also opportunities to reach goals like you have never imagined, without ever going back to clocking in at a nine to five.

The minute you find out how to take the advantage of one's new "Business Opportunity" you can expect to uncover that people are dying to join with you to get and live that feeling of Freedom, to meet several of the inspiring leaders that you've been talking about.

To recruit effectively, share the advantages of becoming connected, rather forcing them in to get a paycheck. They will be able to see the distinction, and you will also when it comes to your paycheck!



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Thursday, July 12, 2012

Benefits of Network Marketing - 3 True Legitimate Reasons

I would have to say there are many benefits of network marketing that's much more important than the money you make. In fact, let's just put money aside for a bit and look at the bigger picture. Communication is our constant source of expressing our emotions, ideas, and words in a simple yet beautiful way that gives others the ability to connect and relate to us. Every human being wants to be accepted in some shape or form, communication is our way to connect with others on a much deeper level of understanding. Successful network marketers find the real benefits of network marketing isn't the money, it's the relationships. Being in multi-level marketing is simply about helping others by informing them of things that they aren't aware of by COMMUNICATING EFFECTIVELY. That is the mindset.

3 Top Benefits of Network Marketing

Long Lasting Relationships

No matter who you meet through your journeys you'll always find someone you can relate to or truly understand. When you put yourself around those people you feel great about yourself and you get an opportunity at building a stronger relationship. If you struggle with opening up you have to get over this and take risks or it's impossible to be successful in this business. Most of it is just completely devoting your attention to the other person other than thinking about your own well-being. The genuinely strong relationships you build from the friends you meet throughout your journey will always find a way to help you later on in the future, I know this by experience. This is the golden ticket when it comes to the benefits of network marketing.

Never Ending Residual Income

After taking care of others, at the end of the day we all want that almighty dollar. Residual income is the name of the game and this is how most successful network marketers make six figure salaries on a MONTHLY basis. By recruiting other's to join under you as IBO's you get opportunities to earn money under sales they make, as well as sales their future recruits will make. This is one of my favorite benefits of network marketing because the profits are never ending. Imagine for yourself how many people you can help. This multi-level marketing business is just a game and the objective is to help as many people as you can. Rewards will absolutely follow if HELPING OTHERS is your primary focus.

Knowledge to Apply in Later in Life

The one thing that no one will be able to take from us is our knowledge. Through network marketing you will learn so much about others and most importantly more about yourself, it's life changing. Relationships, love, compassion, and understanding are things that can't be bought by money, these are the true benefits of network marketing. We have to take the risk and be willing to acknowledge that we don't know everything and there's more we HAVE to learn. Analyze, Reprogram, and Applying the concepts learned from our mistakes, is where the opportunity to learn really applies. I can tell you that in my experience of network marketing I made most of my money by NOT FOCUSING on making money. I made many mistakes but I learned many valuable life concepts to apply later in life.



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Single Mom Success - 3 Tips to Get Single Mom Maximum Leverage

When you think of the term, "Single Mom", what generally comes to mind? A teen mom? A thirty-something entrepreneur? A divorced mom of three? A high-powered executive? Is it a surprise to find out that with the changes in technology and society in general, all of these descriptions are now accurate along with many others? With more than 10 million single moms with minor children in the household, it was also an eye opener to find out that many of today's single parents have support in the form of a partner. The traditional idea or definition of single mom once brought to mind the image of a young, unwed mother by way of an unplanned pregnancy. With the evolution of our society and (thankfully) our perceptions, this outdated stereotype is going the way of the dinosaur. Of all children born today, more than 35% are brought into this world by single mothers. This brow raising statistic speaks to the massive influence that single moms have over their peers and colleagues, their children and their friends and society as a whole.

Tip #1 - Consider Earning Online!

The numbers of single moms are not slowing in growth. With the staggering frustrations surrounding the dating game and the never waning divorce rate, more and more women are choosing parenthood before or instead of marriage. With more than 75% of mothers now working outside the home, the need to marry for financial support is no longer an issue. While household incomes for the single mom demographic tend to be lower than their married peers, single moms also have a tad more incentive to seek out ways to maintain their financial independence.

Many single moms are searching out ways to earn from home so that they can spend as much quality time as possible with their children. Some WAHM's (Work At Home Moms) work for call centers whose independent agents work from home. By doing so, they are able to generate an income without the hassle of office politics while making sure that their children never have to come home alone to an empty house. Not very many parents can say that. Earning online is a great step to achieving financial independence and time freedom.

Tip # 2 - Ditch The 40-40-40 Plan

Even two parent households are having a hard time pulling off this incredible feat in a sluggish economy. The way things are looking, it won't get any better anytime soon. Single moms must remain vigilant in today's down economic climate. Employers are asking for more and providing even less. Many people don't even realize they are on the 40-40-40 plan which is working 40 hours a week for 40 years to maybe retire with 40% of your pay. Who needs that? The only way to avoid this fate is to take control of our own lives and decide what kind of future we want for our families. Start now building your online business so that ditching the 40-40-40 plan will be that much easier.

Tip #3 - Stick to Your Guns!

People make decisions to pursue their dreams every single day. However, the vast majority fall short of achievement because they don't design and implement a viable plan to get there. With the hectic lifestyle of a single parent, it is easy to let your dreams and aspirations fall by the wayside. To avoid this, write your goals down and place them on your bathroom mirror so that you can see them every day. This serve as a reminder to stay focused!

Wednesday, July 11, 2012

Herbalife Success: Have You Considered Herbalife Online?

"Herbalife Success" Begins with the Marketing Techniques...

As a Herbalife rep, you probably know that how to be successful in Herbalife begins with the right marketing strategies. Herbalife may have started off as offline "belly to belly"; however, we can't deny that the world has changed a lot since the 1980's when Herbalife was born. And, with given the fact that Herbalife currently operates out of 75 different worldwide companies, it just stands to reason that you're leaving a lot of money on the table if you don't choose to market online with Herbalife.

If you are one of the few who can still achieve Herbalife success in the 21st century, using Herbalife business offline strategies, I congratulate you! You deserve my respect for your ability to know how to be successful in Herbalife.

But as an internet marketer, I really don't see the advantages of talking "cold" to people anymore when you don't have any idea if they might even be interested in your products or business. I guess I'm just spoiled with the internet. Because, when you market online, the internet will weed out for you all the people who have little or no interest in talking to you. And, given the fact of the 95% failure in network marketing, it's really a "quit" rate, not a "failure" rate, and when you get rejected time and time again, it's no wonder!

That's where Herbalife online marketing becomes your friend. The internet has the ability to hit only your "target market", those individuals who are actually searching for something that will help them... you know, like maybe Herbalife products or having their own business in Herbalife.

And, I'm guessing that the person you're looking for isn't the average guy you'd run into in Walmart who thinks you run a pyramid scheme!

Of course, your goal is to develop a team of people with your ability, where you can teach your downline with automated tools, which brings real Herbalife success... the residual income dream to come true.

The Herbalife Success Tool...

In this article, I'd like to introduce to you an alternate way of achieving Herbalife success. With Herbalife online marketing, a funded proposal will serve as an attraction (a "piece of cheese" if you will) because it has the ability to attract the target market you're looking for.

And the funded proposal doesn't stop there. It also draws immediate cash direct to your account to help fund your business. The reason why most network marketers quit is that they run out of money before they run out of leads. The funded proposal will prevent that from happening, giving you more time to develop your Herbalife business.

Outline for Herbalife Success Online...

Your adherence to online marketing should open doors in ways that the traditional sales techniques could never do. Just get started with Herbalife online marketing with these three steps:

1) Begin with a blog. Although branding yourself is a good idea on the internet, you don't have to have your own personal blog to get started. I advocate a team blogging system, because the team blog is already popular on Google, which brings more traffic to you automatically. Simply start blogging about how the Herbalife products can bring solutions to problems people might be searching for; i.e., "natural remedy to lose weight", "stop arthritis pain naturally". When you can be the one to provide that solution, you are the one they want to join! Your goal is to get your blog to rank on the first page of Google so you can start getting free leads.

2) Send your readers who might be reading your blog page to an entertaining video about how Herbalife "saved the life" of an individual (as an example). The more story-telling and ability to connect on an emotional level with your reader, the better. Don't plaster the Herbalife name in your blog post or in your video, but rather, build curiosity and anticipation so the reader can't wait to find out that this amazing product is.

3) Use an auto responder system to stay in touch with you leads. On average, most people need to be approached with a sales pitch about seven times before they decide to buy. SEVEN times? Who would ever do that offline? No wonder so many people quit! This is where an email auto-responder becomes useful.

Don't be left behind by the people who stop talking to you so they can get to their computer to Google Herbalife success. Wouldn't you rather be the guy on the internet who gets those leads on a steady basis?

Are you ready to take Herbalife online?

Tuesday, July 10, 2012

Top Network Marketing Companies Clues

For someone looking for a top network marketing company, it can be quite bewildering to sort through and to find a diamond company. Most companies use a lot of hype and some are downright misleading. Added to this, is the sheer exaggeration factor that network marketers are famous for. No wonder many people are mislead and end up joining a company with questionable ethics and zero longevity.

This article will attempt to examine the kinds of things to be looking out for if we want to align ourselves with a top company. Successful companies, or companies that are in for the long haul have specific traits to look out for,

CEO'S Background

It would be ideal to find a company that is headed by someone who has actually had experience as a distributor in the industry. More than ten years experience would be ideal. It gives a real understanding of the kinds of challenges that distributors face in the field. It also teaches the impact of managerial decisions on the distributor.

Many distributors, once they start to build a serious business, notice how the attitude of the owners can change. Sometimes, when companies find that a particular individual is creating a huge business, they begin to change the goalposts. They start to create 'hoops, hurdles and headaches' to make it more difficult for the super successful distributor. Many distributors have experienced a change in the pay plan that make it almost impossible to earn a good income.

Where you have a company CEO who has been a distributor in the past,and knows the impact of a sudden change in the pay plan,you can trust this person will be less likely to behave unfairly.

Hi Tech/High Touch

Another thing to look out for is how conversant the company is with social media and internet marketing. Too many network marketing companies shy away from auto responders, splash pages and online lead generation. Modern network marketing thrives on high tech with high touch. Certainly, the old methods of marketing are important as are the newer internet protocols.

Products

The heart of a top network marketing company are the products. What we find increasingly, are companies that start out with a top notch product, their flagship product, but after that the quality and uniqueness of subsequent products is of a much lower quality. This is something to check. It goes without say that consumable products are best suited to network marketing. Most of the thriving top companies market consumables.

Company Decisions

Who is at the helm of the company? It ought to be someone who is not relying on the network marketing company to fuel his or her lifestyle. If the CEO's lifestyle, depends on how well the company is doing, this can contaminate some of the decision making. There are very few female owners of companies. As female network marketers outnumber male networkers, it is always refreshing to find female led companies. In general women are less governed by the ego and more likely to listen to the field.

Pay Plan

The compensation plan should not be so difficult that only a handful of people at the top earn huge amounts whilst the average distributors really struggle to get anywhere. It is far better to have lots earning $5000 to $10,000 a month rather than a few earning $100,000 a month.

These are a few crucial things to look out for when considering joining a top network marketing company.



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Monday, July 9, 2012

7 Ways to Make Working at Home Productive and Enjoyable

1. Create a daily routine- This is very important. Without a daily routine, the chances are very good that you will not be able to get to your work due to other external factors distracting you from it. I like to do my work during the mornings between 8 and 10. This is more than enough to stay on top of your business.

2. Do not forget to exercise - I can guarantee you that you will become less interesting in your online business if you do not give yourself some time to go to the gym or take a long walk. This is an excellent method to enhance your creativity and it will reflect in your business.

3. Make sure you are not distracted when busy working - You will definitely have more time available to spend with your family if you are successful with your online business. Therefore, it is not wrong to ask your family not distract you from your work during the two hours per day you have set aside for your online business. It will definitely help to improve your productivity and your relationship with your family will most certainly benefit from it.

4. You must be able to make a mind shift - This is a very important point. When you finished your work for the day, enjoy the rest of it spending time on your hobby or hobbies. Spend quality time with your family etc. Make working at home productive and enjoyable.

5. Read about your niche - You must become a guru in the specific niche of your online home business. Read as much as you can on your chosen topic. The more you read the more knowledge you will have to share with your readers. This will also enhance your specific brand because readers will come back to your site for information and answers on their questions. You will be able to give them informative answers.

6. Remember to socialize - This is a very important point. What I mean is that you must make sure you leave your office (house) and meet with your friends. I love to do it at least once a week. This will recharge your batteries.

7. Keep on going - If you are new in the business; do not become negative when things look a bit difficult. You will feel lost in the beginning. You have to learn so much and when you eventually start with it, the results will disappoint you. The important strategy here is to focus and do not let disappointments distract you from your main goal. Believe me, when you feel like nothing is working, then just keep on going with what you have to do and you will succeed.

I know you will succeed in your online home business. Make use of these 7 ways to make working at home productive and enjoyable. As I developed my own routine in my business, I got used to it and things just got better. Enjoy your online business at home!

Jan



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MLM Recruiting Tips - My Personal Experiences And Suggestions

There are many MLM recruiting tips that can used by MLM representatives when trying to recruit new members. Having been in an MLM company for almost a year now, I can truly support the phrase "it's a numbers game". The more people you expose your business plan too, the more MLM recruiting success you will have. However when you are face to face with your prospect there are a few things you need to focus on. What I will share with you are from my own personal experiences.

1. What's In It For Them - No matter how excited you are and how much you believe in your business plan and products, the person you are facing has only one thing in mind, and that is "what's in it for me?". This way of thinking is totally understandable, therefore you must keep it in mind. Do not talk about how great YOU think your business plan is because they really don't care.

2. Use Their First Name - When you are answering any questions that your prospects are asking, make sure you use their first name since it makes it more personal. It shows them a sign of respect and friendship which always has a positive effect.

3. Use Questions Frequently - Asking questions on a regular basis when you are face to face with a prospect helps you in many ways. First of all it will stop the prospect in asking you too many questions. Being asked questions is not a bad thing, but in your answers you might trigger off something that has a negative effect towards your prospect, without even wanting too and even if you are 100% truthful.

A second reason why asking questions can be helpful is because if you ask the right questions you will paint pictures in your prospects mind which are emotional and can be very powerful. Questions like "If you had financial freedom how much more time would you have to spend with your family? Or if you had an extra $1000 coming your way every month, how would it change your life? How many trips and different countries would you go and visit?

4. Take A Team Member With You - This is something that I was doing wrong in the beginning of my MLM career. I used to think "how hard is it to press play on my laptop, let the video run, and answer any questions at the end"? The answer was that it was very easy, however I was giving the impression to my prospect that if they eventually join up, they would have to do what I am doing, all by themselves. Not a difficult thing to do, but it can be scary in the beginning. And of course not everyone has the same character and ability to communicate with others, so it can seem as a complex task. That is why I started taking my sponsor with me. It shows that the prospect will also have a team member next to them, which makes them feel more secure.

5. Answer Questions At The Right Time - It is only natural that when you are showing a presentation, that people will have questions. Make it clear to them that all of their questions will be answered at the end, when the presentation has finished. A presentation by a MLM company is put together to be as informative and answer as many questions as possible. Let the presentation, whether it be a live presentation or a 15 min video, do all the work for you - that's why it was made in the first place.

A question that I personally like to ask the most, straight after a presentation has just finished is "so what did you like the most, the products we are offering or how much money you can make from the compensation plan, or both? " This question will guide them into saying something positive of what they just saw, and start them thinking about what they had just given you as an answer.

6. Never Chase Prospects - In other words do not show desperation!!! Like most people, I joined up my MLM company for the extra cash I could earn for the simple reason that I desperately needed it. No matter how desperate you are with money problems never pass this message on with literally begging someone to join your business plan. If you do this, and in the end they do eventually sign up, it will be for all the wrong reasons, which in the long run will get both of you nowhere.

I have found that by "persuading" someone to join you, it always ends up in failure. The simple reason is that you have made up their minds for them. What you need to do is let them convince themselves that they need a change and are more than capable to be earning more money and having more free time that they already have. If you do this and keep the motivation and the momentum flowing, you have a winner, a gem in your team.

7. Never Argue - The comments I have heard after presentations, or even before presentations, from prospects vary in so many different ways. Some are very positive, some neutral, but some can be very insulting. One thing to remember here is that everybody has their own opinion and people see things differently.

If someone tells me that they love it and say positive things, then I would say "I totally agree with you". If someone is neutral to the idea, then I would ask questions or answer any questions. If someone is very negative and sometimes even insulting, I would just say "Of course you are entitled to your opinion, however I see things differently". I would never argue with them, or try to prove I am right. I would rather thank them for their time and move on.

Some last piece of advice is unless you fail you cannot succeed. Always remember that MLM recruiting is a numbers game - some you win some you lose. To succeed you must move on and have your team support you and you support your team. It's all about teamwork!!!

Can a Network Marketing Program Be Successful?

Becoming involved with a network marketing program can potentially lead to a considerable amount of financial success. Those of you with the ability to network with others, paired with commitment, can actually pursue a fruitful career in this unique marketing field. In a nutshell, the more people you introduce the network marketing program to, the better.

Potential product users or fellow marketers can be recruited everywhere. Your introduction could be at a simple house party or a company luncheon. If you're willing to commit to network marketing and aim for maximum exposure, you will give yourself a much better opportunity to grow your business.

This type of marketing is also a great way to get your family and friends involved. While recruiting those close to you can be initially beneficial, your social circle is not infinite. Eventually you will run out of contacts in your inner circle, leaving yourself searching for fresh new leads. This is where the power of technology comes to bat for marketers in this industry.

The Internet's Impact

The internet is an ever-growing force that has no plans of slowing down anytime soon. That is if the Mayan calendar isn't accurate! If you're involved or interested in becoming involved with a particular marketing company, using the internet as a network marketing program can help tremendously. Why not expose your business to thousands and thousands of people that you would have never met in the real world?

Don't cease marketing just because you run out of people to share your business with physically in the real world. Unfortunately, a good amount of the people you come in contact with will have no real interest in what you're marketing. By using various internet marketing techniques, you can build a list of targeted leads who are interested in what you have to offer.

Can I Build a Network on Twitter?

Anything imaginable can be found online. The internet provides us with the means to network with people of backgrounds and interests. If you're seeking maximum online exposure, you should use social media to do so. While many marketing techniques require some training, you may already know how to execute some profitable strategies.

If you're familiar with popular social media platforms like Twitter, Facebook, or YouTube, you're halfway there. By becoming active within these online communities, you can attract significant attention to your network marketing opportunity.

Take a moment to consider the high volume of user traffic these websites experience daily. Marketing your business via social media can help you build a steady stream of highly targeted leads.

Think Outside The Box

Why go to the same boring day-to-day hour by hour job? Ask yourself, why do I have a boss? We live in a time in which self-education can provide the means to financial and social freedom. Why not earn an income by networking with fellow consumers and marketing quality products?

If you're fed up with your current financial or employment situation, pursuing network marketing may alleviate your life's frustrations. The trick is finding the appropriate network marketing program for you.



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Saturday, July 7, 2012

Powerful 'Off-Line' MLM Success Strategies in an 'On-Line' World

In this world of social media hype and growing connectivity to the internet via smart phones, tablets and hot spots, the majority of attention and activity supporting the growth of MLM or Network Marketing encourages investing activity 'on-line'. This is justifiable given the variety of tools at one's disposal and the efficiency the internet can wield twenty-four hours a day, not to mention the global reach of the net. But in this world of tweets, status updates, pin it buttons, and video upload, there is still a vibrant and productive world of 'off-line' mlm success strategies that deserves your attention and possible investment. Don't get me wrong, I believe that marketing on-line is the best method of marketing, but there is a lot to be said for 'off-line' strategies. I think that the 'off-line' approach is especially effective and needed when developing a local following and down-line. It's great to have a global organization, with distributors in all of the world's time zones, but there is something to be said for being able to sit down belly to belly and 'press the flesh' of those who you recruit into your organization. These powerful 'off-line' success strategies are especially good at facilitating the growth of your local team.

Powerful 'off-line' success strategies:

  • Meet-up groups can be a great 'off-line' strategy to grow your MLM organization. The site Meetup dot com provides a very nice interface to facilitate face to face meetings between individuals with common interests or goals on almost any subject matter. You may find a previously established MLM/Network Marketing group that you would like to attend, or you may decide to start your own. Either way, it is very easy to implement this solution and the cost is free, or if you decide to be a group leader the fee is nominal and gives you the ability to market directly to your group and decide all of the logistics. The forum can be a great stage to establish instant expert status and can give you an almost limitless exposure to potential leads. But one must be cautious not to abuse the power of being a member or a leader of a Meetup group. It is key to remember that the quickest way to turn people off and have them shut down is to push your opportunity on them. Offering value and solving their problems first will keep you in their good graces and in their favor.

  • Drop cards are an extremely effective way of getting the attention of perspective leads. The card is usually a $50 or $100 bill that appears to be folded and is usually dropped 'discretely' on the ground or placed in some other public place that has a high traffic volume. Most people, eager to claim some free cash, will pick up the bill that when once opened, reveals a cleverly scripted message about your business opportunity. The key is to keep the message short and powerful with either a link or a phone number to supply additional information. I would highly recommend the use of a lead capture page or a sizzle line, which allows the caller to leave their information. DO NOT LEAVE YOUR ACTUAL DIRECT DIAL PHONE NUMBER, unless you want to be bothered by those you would rather not hear from. The cards are inexpensive and a definite attention getter. They are always picked up by the curious and can be easily disseminated while you are out (dining, at the mall, or any high traffic area)

  • Bandit signs (yes those signs that you see by the side of the road) are a great off-line marketing strategy. I have use these sings over the last year hand have generated well over 200 leads from people who just cannot resist dialing the Google number on the sign to leave their name and number to find out more about my business opportunity. My sign reads, "$250K/year working from home - Don't believe it? Don't Call! 216-245-2402". They signs produced a steady flow of leads and prospects until the signs are removed or taken down. The signs are best displayed in high traffic areas like on-ramps to freeways and other areas that get a lot of traffic. Always use caution when putting your sign up and be aware of any local ordinances or laws that prohibit these types of signs. If you do get a phone call because you have broken some kind of law, it is best to plead ignorant and not do it again. Once again, use a Google number with a pre-recorded message to avoid unwanted calls coming to your cell or home directly. There are many different manufactures or these signs. Make sure that you get the signs that have printing on both sides and it is best to spend a little more to the plastic type that will not get ruined in wet conditions. Also the investment in the metal frames is well worth it to give you an easy way of displaying your sign. Use a rubber mallet to help prevent damage to the sign and metal frame during display.

Off-line MLM strategies may be thought of as 'old-school', but they do yield results and can be very helpful in building a local team to complement your on-line activities. Do not under estimate the power of 'off-line' MLM strategies as they can be extremely effective and present the opportunity for personal belly to belly networking that can bring significant benefits to your overall MLM/network marketing strategy.



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Wednesday, June 20, 2012

Trump Network - Transforming Lives Through Innovation

Business mogul Donald Trump owns the Trump Network. The company is a multi-level marketing company that retails health products. People are welcome to join the company and market the products offered by Trump Network. Distributors can also build a downline organization to help bring in more money.

Trump Network is not that much of a new company. It is actually one of the leaders in the MLM industry. There are many MLM companies that greatly appeal to individuals since they promise a great number of ways through which people can earn money without having to exert much effort and spending a lot of money. The people who are commonly attracted to MLM businesses are those who are looking for a means to supplement their monthly in order to fully sustain their needs. There are also those who are looking for something on which they can solely derive their income, as they may have lost their jobs to the sudden economic decline that continues to ravage the globe. There are still those who only wish to be free from employment and desire to be self-employed, being able to decide when to work and how much time shall be devoted on such tasks. The way an MLM company works is quite simple. Individuals are welcomed into the company as distributors. These people are not paid any salary, but are handsomely rewarded for the sales they are able to make as independent distributors. Through commissions, network marketers can earn quite a hefty amount for whatever sales they will be able to push through. This dictates that whatever effort is exerted for the improvement of the business is properly compensated. The amount that the network marketer can earn is solely defined by the productivity of the distributor. Distributors can also work on increasing their income by organizing a downline organization that can fetch a whole lot of money. This is basically a network composed of new distributors that the main network marketer has successfully recruited into the company. These people are given an opportunity to also experience the amazing benefits of the MLM industry, while helping the network marketer earn more with commissions gained from their retail sales. - a win-win situation. As such, distributors are looking for ways to improve their MLM business. There are those who prefer to provide the personal touch and would rather utilize traditional marketing methods that involve face-to-face communications. Traditional tools such as banners and flyers can also be used to attract the public into participating in your business, either as loyal customers or active members of your downline organization. Online marketing can also be utilized since most people are now relying on the Internet to get the information they need. Using the Internet will enable the network marketer to reach a much wider audience as such has never been imagined, without having to invest much time and finances.

The company does have a proper online marketing campaign. Trump Network provides its distributors a personal website so that they can market the products and services offered online. This is very much important since the products and services offered by the company are technological and are best to be promoted online for full efficacy of your MLM marketing campaign. Trump Network readily provides its distributor a personal website they can use in order to reach more people and boost their MLM business. When you have such a generous package from the company, it is as if nothing can go wrong in your MLM business. Truly, the personal website is a point of interaction between you and your clientele. It enables you to render admirable customer services. You can also easily promote the products and services offered by the company through the website, cutting your costs on advertisements while still reaching out to a wide and extensive audience. Indeed, having a personal website for your MLM business can open your business to unlimited possibilities. More and more people stumble upon your business and you can easily turn these leads to sales and additions to your downline organization. You should look into carefully organizing and maintaining an online marketing campaign that will help you find success in the thriving MLM industry.

Unfortunately, Trump Network provides all of the people who join the company their personal website. The vast number of personal websites offering the company's products eliminates the benefits actually provided by online marketing. When every distributor has a personal website, competition becomes very much stiff. It would be very difficult to stand out among the great number of Trump Network distributors who have their own website. The company should select the distributors to whom a personal website will be given, so as to retain whatever benefits online marketing can give. The personal website can serve as a reward to distributors who have remained active and are constantly bringing in sales and new distributors. When Trump Network does this, its online marketing campaign will be more effective and will see better results.

Many things have changed in recent years. We have experienced and seen breakthroughs and innovations as such have never been witnessed before. We now belong to an age where technology has become an indispensable tool that should be carefully utilized in order to live easier and more convenient. The Internet is truly a blessing that has helped us improve the commonplace tasks that we may have found difficult to accomplish but were nonetheless compelled to fulfill. Communication, for an instance, has become much easier since people can connect with one another without giving much regard to time and location. Such things have opened a great deal of opportunities for network marketers to improve their MLM business. Distributors can easily establish and maintain contact with possible clientele that may be genuinely interested in your MLM business. These people will be generally active as they partake in your business since they have willingly chosen to do so. Online marketing enables you to keep in touch with the people that matter for the improvement of your business. More so, advertising is made very much easier and less expensive. Indeed, using technology in your MLM campaign holds many wonders that are essential to any MLM business. Many fail to keep pace with technology and thus fail in the MLM industry. Online marketing is a trend that must be followed if a network marketer does not wish to be left behind by the pack.

Trump Network is a great opportunity for individuals to venture into the MLM business. There are a lot of benefits that can be derived from joining the company. The company offers lush compensation plans that richly reward distributors with every effort they exert into improving their MLM business. There are certainly a number of things that the company should look into so that distributors will get the most out of the business opportunity. The problems that revolve around the business can prove to be a hindrance to the improvement of your MLM business but being aware of them and learning how to solve them will help you find success in the multi-level marketing industry.



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Magnetic Sponsoring - A New Perspective

The old style network marketing tactics which include pitching friends and family, cold calling, hotel meetings, and home visits have gone the way of the ark after the internet became a part of everyone's life. Well that's what the new breed of online attraction marketers will tell you.

But do their claims stack up? Or it just another way to separate you from your money?

Well in absolute terms the answer to the first question is no (and the answer to the second question is yes - obviously), for the simple reason that old style network marketing still works extremely well - for people who are happy to do business that way.

On the other hand there is an increasing group of people who resolutely do not want to do business that way. Enter the online, attraction marketing business model.

Sometimes also called magnetic marketing, attraction marketing if used correctly by a network marketer is a fun way to create leads. Probably the most successful products or system extolling the benefits and methodologies of attraction marketing is called Magnetic Sponsoring.

The primary difference between doing business this way and the traditional way is that with the former people approach you, whereas with the later you always approach them. Big difference.

If you read the Magnetic Sponsoring book you will learn a powerful way to attract hot, qualified leads without having to hustle family and friends or resort to cold calling.

The book was written many years ago by a guy called Mike Dillard. Dillard was a frustrated and failed network marketer who was looking for a better way to generate leads. He figured that if he could generate leads online it would mean he would no longer need to make cold calls (a method he hated). So he developed a system, made it work, then decided to tell others about it. Hence the idea for his Magnetic Sponsoring book.

Since writing the book Mike Dillard has become the number 1 practitioner for the attraction marketing way of doing things. His company has developed many other info products designed to help marketers learn all of the different ways to generate leads the Magnetic Sponsoring way.

Some of the techniques espoused by Mike Dillard are blogging, article marketing, email marketing, squeeze pages and pay per click advertising

Positioning is important which is why the book devotes plenty of space to help you reprogram your thinking. Instead of the marketer being the hunted - Mike turns that concept on its head - he/she becomes the hunted.

If you are a newbie to network marketing and have already joined a company it is vital that you seek guidance from your upline. However, by reviewing the Magnetic Sponsoring book you may find it helpful to incorporate some of the ideas contained in the MS book into your fledgling venture.

It is important to keep in mind that not all network marketing companies encourage online marketing. In fact many of them actively discourage it. That said I still see virtue in buying the book as it will give you valuable insights into how to position you as being someone worth talking to.

To summarise, even if you build your business mainly with off line methods, I can see zero downside from embracing some of the general concepts and principles covered by Magnetic Sponsoring

Tuesday, June 19, 2012

Market Research Ideas For Locating Your Target Market

When it comes to building your online business, you have to really think about who you are going to market to, this will be your target market. If you can drill this down you will find success.

Target Marketing is fishing in the right pond and using the right bait! Imagine who would the perfect person be that you would pick to work with.

If you are trying to market to everyone, you are actually marketing to No One! You must start out with your market research, this will be the foundation, if you don't know who your targeting you are sure to fail.

Locating Your Target Market

  • Who are your competitors?
  • What can your product or service do for your ideal prospect?
  • What do they want?
  • What age are they?
  • Are they male or female?
  • What are their problems?
  • What does you ideal prospect think about?
  • What are people buying in your niche?
  • What are their dreams or desires?

Now take the above answers and make sub categories below each.

Use Google For Market Research

I suggest using Google to help you along in your search for your target market. Put your niche topic into the search bar. You can put in Google keyword tool and this will take you to a site where you can get many more relevant keywords for your niche.

Now you will come to a page where you are going to start your marketing research, first note the amount of searches, this will be next to the word search. Now look around, usually the top searches are paid as well as the ones along the side of the page. Pick out the top 5 sites, you will want to check them out to see what they are doing. What do their ads look like? What are they selling? You could even go a step further and put their domain name into Alexa. I love this tool, Yep, It is free! You can see how much traffic they are getting and even get a peak at their keywords.

Now go and check out the organic searches, these will be everything else on the page. Do the same thing. It is very important to document all of this information, because you are going to come back here and do this again and again. You always want to keep an eye on your competition. This just may lead you to your first JV Partnership, so make sure you keep an eye on what they are doing and do it better.

Join Forums For Market Research

Once again go to Google and put in your niche, but this time put forum after the word. You want to find an active forum and then join. This will be a valuable resource, not only will you be able to see what everyone is talking about you get to see what your competitor's are up to. Take note of all conversations going on, what problems are they having? What products they like, dislike? Did I mention you get free advertising! Yep, your link is allowed with each comment (make sure you set this up before commenting).



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